WORLD EXPO SHANGHAI 2010
MADRID pavilion "Air Tree" Daily Cultural activities
OPEN THIS END is a nonprofit cultural organization formed by professionals of the scope of the art, the culture, the sciences and the education that classifies, develops and exhibits contents generated with new technologies.
The objective is to approach this knowledge to professionals, students and to the public, in general, in an actual, precise, pleasant and fresh form.
WORLD EXPO 2010 MADRID AIR TREE EXHIBITION
The program of OPEN THIS END in the World Expo 2010 consists in three exhibitions that expose the videos created by international artists, showing, for the first time in history, and for the first time in a World Expo, an exhibition that presents the theoretical classification of the three types and stages of the present video art.
curator: Cristina Garcia-Lasuen
1) REAL This category of artistic videos shows images of the daily life using the present tools of creation. In some cases the artists use the present instruments of creation, projection and communication, modifying the space and interacting with the real public. The videos reflect the innovating performances of these artists.
“The Blue Planet” by Saskia Boddeke
2) VIRTUAL These artistic videos are done with animation, CGI (computer-generated imagery). They have recreated an appearance of reality, those that we call “Virtual Videos”, or they can be images with a "cartoon" style called “Animations”, but in both styles always are virtual representations, not real. These artists have created a new world.
“The Third & the Seventht” by Alex Roman aka Jorge Seva
3) MACHINIMA These artistic videos are the maximum degree of the potential of virtuality. They are not drawings, nor cartoons. These videos are recorded, within their own virtual 3D world, environment, called “metaverso”; generally using a personage, an Avatar. It allows showing the interactive interface of the avatar’s performances and what happens in these generated worlds. It also can show it and record it in real time, “render”. The reality does not take part. Usually they are originated in video games and recreational social programs. They are known as “machinimas”. The definition of the word is composed of the techniques and tools used to do it: machine + animation + cinema.
By the openness of these tools and techniques, used in machinimas and in some virtual and animations films, and with the easy accessibility for the public to generate these creations, we believe it has developed a new term which would be a “CinePop”, a new popular video-cinema.
“City Dreams, No Sound Island” by Aino Baar
ARTISTS AND WORKS:
1º Exhibition, May-June 2010
ALEX ROMAN aka JORGE SEVA
The Third & The Seventh, T&S Teaser2, Kahn s Exeter Short Film
ALFONSO KOHN aka AL PERETZ
The Rumba Bacana II
BINARY QUANDRY
Autumn
BRYN OH
The Daughter of Gears Vessel s Dream, Willow
CHANTAL HARVEY aka CHANTAL GERARDS
Virtual Kerkrade, Orientation, AOM, Kolor Fall, I wish for you
JOAQUIN BALDWIN
Sebastian s Voodoo, Papiroflexia
LAINY BOOM aka TRACE SANDERSON
Stolen child by Yeats, Push, The dumb man
MAKOTO YABUKI
Ace One, Scope, Manakai
MESCALINE TAMMAS and FOUR YIP
Fushion
PETER GREENAWAY
Nursery Tales
POID MAHOVLICH
Ephemeral
POOKY AMSTERDAM and BERNHARD DRAX
Date Your Avatar
RODRIGO BLAAS
Alma
SASKIA BODDEKE aka ROSE BORCHOVSKI
Lost on Counting by Susa Bubble, The Blue Planet, Trailer photo s, The Survivor of Warsaw
SPYVSPY AEON
The oldest airborne City, Multiple Worlds
TOM JANTOL
The Remake, The fish incident, The Bridge, Brief to encounter
VICENTE SAHUC and SARA FERNANDEZ
Almeria, New York, Tokyo
2º Exhibition, July-August 2010
ALEX ROMAN aka JORGE SEVA
The Third & The Seventh, T&S Teaser2
ALFONSO KOHN aka AL PERETZ
La Rumba Bacana II
ANGEL MARCOS
Jilguero
AREV MANOUKIAN
Nuit Blanche
BASTIEN ROGERS
Milk
BOBE SCHISM
Is Sometimes Colder Than Icew, Hanging Out To Dry
BRUCE BRANIT aka BRANIT VFX
World Builder
BRYN OH
The Daughter of Gears, Lady Carmagnolle
CHANTAL HARVEY aka CHANTAL GERARDS
Entrophy by Glyp Graves with Kolor�s Fall aka Patrick Faith music
CLEMENTO aka CLEMENS WIRTH
(FH-Salzburg Arts, Austria) Late Autumm Garden, Macro Kingdom
DAVID ALTOBELLI
Hammock-Breathturn, We Own the Sky
GABE ASKEW
Two Weeks- Grizzly Bear (Fan Video), Ten by Ten Bluebrain
GERMAN ALGARRA aka LASLOPANTOMIK YAO
Bibdui Babenco sofa DJ at Poetik
IONO ALLEN ( iono allen )
The story of Susa Bubble - Rose Borchovski Artwork &sim
JOAQUIN BALDWIN (UCLA)
Sebastian�s Voodoo, Papiroflexia, Alphamorphosis
KETK PETROV aka JOSEP ANTONI BENNASAR
A Solitary Building
LAINY VOOM aka TRACE SANDERSON
Push
LIGONG SHEN aka ASTON LEISEN
Distant Mountain
MAKOTO YABUKI
White Box, As One, Scope, Confine�s
MARINA NUÑEZ - MARINA NUNEZ
Ocaso, Vision2, Multiplicity
MESCALINE TAMMAS & FOUR YIP
Pipedream"Hambone Flux, Fusion
NATIONAL FILM BOARD OF CANADA
LUKE RANDALL - Reach
PATRICK JEAN
Pixels
PETER GREENAWAY
Nursery Tales
POID MAHOVLICH & DIZZY BANJO
Ephemeral
RAFAEL LOZANO-HEMMER
Pulse Tank, Pulse Room, Pulse Park, Pulse Front
RODRIGO BLAAS (Pixar studios)
(usert38 studios) Alma
SASKIA BODDEKE aka ROSE BORCHOVSKI
The Blue Planet, Trailer photo�s, Lost in Counting Susa Bubble
SOPHIA YATES aka KATHLEEN GRIFFIN
Air Tree, Fan Dance
THE DUO GROUP
Initiation Assasins (Fan Video Game)
TOM JANTOL
Dear Fairy, The Brief Encounter, Circus Anymation: The Bridge, The Remake, Wizard of OS: The Fish incident
TOXIC MENGES
Insilico, I Surrender
UNIVERSITY of HERTFORDSHIRE:
RASKEH TANK- Funkphonic (U.H)
VINCENT CHAI- World War (U.H.)
JAMES PAVITT, MATTHEW GALLEY, SATWINDER DHARIWAL -Powerless (U.H.)
MATTHEW BEECH & DANIEL GROVER- Static (U.H.)
BEN CASEY, MATT SMART, BEN CLUBE- Adrift (U.H.)
WEWEREMONKEYS
It�s OK
*Some artworks connect the exhibitions
3º Exhibition, September-October 2010 (the art selection is on process)
